Meta Ads AI Copilot
Every day, Caples analyzes your ad account and delivers an optimized media buying action plan: what to scale, what to cut, and what to test next. Ask follow-up questions in chat anytime.
Audit your ad account for free →Get your daily action items, high-converting creative, and one-click optimizations. No agency fees, no learning curve.
Start your free trial and fix your Meta Ad account in 30 seconds TODAY!
100% Risk-free: Try Caples free for 3 days. Then you have another 30 days after purchase for a full refund with no questions asked*. Valid on annual plans only.
1
Simply connect your Meta account and Caples will audit and help you fix it in 30 seconds – even if you’ve been trying to make Meta ads work for years.
Caples doesn’t guess. Its AI runs your Meta Ads using an elite media-buying framework that has scaled businesses from ZERO to 7-figures in monthly revenue with Meta Ads – multiple times.
Ask your agency how many times they’ve done that.


2
Caples’ Creative Agent analyzes your creative, account data, & market trends 24/7.
It then uses all this data and combines it with our proprietary direct-response creative framework, creating ads with a key psychological edge.
The best part? There’s absolutely no prompting required on your end. Our system creates the perfect prompts, every time. You simply approve.
Not a fan of AI ads? Caples’ uses the same intelligence to create briefs for human production teams and can also outsource your creatives to our in-house agency from within the app, with the click of a button.
3
You didn't start your business to spend 3 hours a day inside Ads Manager, guessing which campaign to scale and which to kill. Or even worse, to hear excuses from an agency charging you a 5-figure retainer every month.
Caples delivers a daily action plan straight to your inbox, what to scale, what to cut, what to test, so you spend 10 minutes on ads instead of half your day.
That's hours, and hundreds of dollars back every week to focus on actually growing your business.


4
Caples wasn’t built by Silicon Valley nerds who’ve never run ads or grown a real business online and are just looking to profit from the AI craze.
It’s trained on real Meta Ads Data and direct-response marketing principles frameworks by Meta Ad Pros who have grown business from $0 to 7-figures in monthly revenue.
This isn't another AI tool that offers generic advice. It's the closest thing to hiring a 7-figure media buyer and creative strategist without the 7-figure price tag.
5
The #1 fear with AI-powered advertising? Waking up to find out an algorithm blew through your budget overnight.
Or finding out a junior media buyer from an agency draining your budget on strategies that never work.
That will never happen with Caples.
Caples' "Human-in-the-Loop" design means the AI never takes action on your ad account without your explicit approval. Every recommendation goes through you first.
No rogue spending. No AI hallucinations draining your budget. No waking up to a $5,000 mistake.
Think of Caples as the smartest agency you've ever worked with, one that works 24/7, never misses a trend, and always asks before spending your money.


01
Connect Your Ad Account
02
Get Your First Audit & Action Plan
03
Caples Optimizes Your Ad Account While You Sleep – 24/7
04
Get A Daily Action Plan
05
Smart Creative on Demand
06
It Gets Smarter Every Day
Step 1
Just enter your URL, connect your ad account, and you're live. Caples builds your brand profile: product, audience, tone, competitors, USP. It takes 30 seconds.
Step 2
Within minutes, Caples delivers your first report a full breakdown of what's bleeding money, and what to do about it. No waiting days for an agency to "get back to you.”
Step 3
Every day, Caples runs your account and creatives through an intelligent media-buying framework. It analyzes what's working, what's dying, and what to test next. It cross-references your performance data with market trends and proven direct-response principles.
Step 4
Wake up to an email and/or Slack message telling you exactly what to do today. Scale this. Kill that. Add creatives here. Caples will always wait for you to pull the trigger, so your budget is safe from AI hallucinations.
Step 5
When you need new ads, Caples' creative agent generates high-converting images and videos based on your actual account data, market trends and timeless direct-response principles. All it takes is one click to generate your assets. No prompting required.
Step 6
Caples learns from your performance over time. The longer you use it, the better it gets at generating high-converting ads, concepts and strategies to grow your business.
100% Risk-free: Try Caples free for 3 days. Then you have another 30 days after purchase for a full refund with no questions asked*. Valid on annual plans only.
TRUSTED BY
Hey there, my name is Juan Alou-Lehoux. I've been running Meta Ads for a little more than 15 years now.
I have worked with dozens of businesses that range from professional service providers, small local businesses, to multinational conglomerates like Mondelez International, the Real Madrid Soccer team and Accenture.
The framework behind Caples is the same one I’ve used to scale businesses from $0 to 7-figures in monthly revenue using Meta ads.
I built Caples on everything I've learned, every framework, every optimization, every insight from 15 years and millions of dollars in managed spend.
100% Risk-free: Try Caples free for 3 days. We'll remind you 48 hours before you’re charged. Then you have another 30 days after purchase for a full refund with no questions asked.
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“Juan is the best in the world at what he does: Meta advertising with unit economics that make businesses work.”
“We've worked with many advertisers over the years. Juan is the only one who's consistently helped us hit our enrollment targets.”
“Juan's one of the most skilled Meta advertisers I've worked with… and I work with people spending millions a month. His contrarian approach to media buying helped us double our ad spend without increasing our CPA for our client. His framework is the real deal.”
“Juan is an amazing marketer who knows how to get results. I'd recommend him to any CPG or consumer brand who is looking to improve their Meta marketing and get more sales.”
100% Risk-free: 100% Risk-free: Try Caples free for 3 days. Then you have another 30 days after purchase for a full refund with no questions asked*. Valid on annual plans only.
Caples gives you the strategy of a $10K agency for a tenth of the price. Wake up every morning knowing exactly what to do with your ads and get AI-generated creatives that actually convert. No prompting. No guesswork. No agency contracts… or excuses.
10X your client list, 10x your output and cut your hours in half. While this might’ve sounded impossible a few years ago, it’s entirely achievable with Caples… In the past, every new client meant worse results for the ones you already had.
Caples handles the daily account analysis and creative generation so you can focus on actual strategy and growing your own business.
Caples acts as your always-on elite media buyer and creative strategist, one that never calls in sick, never misses a trend, and costs less than one employee’s weekly lunch budget. Same results. Fraction of the overhead.
Opening Ads Manager with a knot in your stomach
Guessing which campaigns to scale and which to kill
Waiting on agency emails that say a whole lot of nothing
Watching your budget drain on ads you know aren't working
Paying a 5 figure retainer to people who don't know what they're doing!
Wake up to a clear action plan in your inbox every morning
Know exactly what to scale, what to cut, and what to test, which you can do yourself in 2 minutes
Get AI-generated creative based on what's actually converting in your account
And if not an AI ads fan, hand them over to our integrated inhouse agency
You spend 5 minutes, not hours trying to figure out what to do.
And you FINALLY make Meta Ads work for you.

If Caples helps you find just ONE winning optimization or ad per month, it pays for itself 100X over.
Fix Your Meta Ad Account in 30-seconds.
Completely risk-free.
100% Risk-free: Try Caples free for 7 days. We'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund with no questions asked.
We'll remind you 48 hours before your card is charged. You have another full 30 days after purchase to get a full refund*
If you don't feel Caples is for you, then getting a refund is quick, easy and pain-free. Simply email us at hello@caples.ai and we'll return your money back in full, immediately. Your money should reach your bank account in 1-10 days depending on your bank. So go ahead and try Caples today, 100% risk-free.
Caples doesn't guess. The copilot runs on a structured rule engine built from battle-tested media buying methodology. It analyzes your real numbers against proven frameworks and tells you exactly what to do and why, the same a human would do.
No vague suggestions, no made-up metrics.
Fix Your Meta Ad Account in 30-seconds
Completely risk-free
* 30 Day Refund Period after purchase only applies to Annual Plans.
Fix Your Meta Ad Account in 30-seconds.
Completely risk-free.
100% Risk-free: Try Caples free for 3 days. We'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund with no questions asked.
You might be wondering... 'Why shouldn't I just use Chat GPT, Claude, Gemini or even Meta's own AI solution?'

Here's why
Claude? Code. Chat-GPT? General use.
Meta's AI? That one is great at suggesting how to spend more money on their platform.
Caples.ai, on the other hand, is an orchestrated multi-layer agent that uses the best models available for each process, be it creative, reasoning, or thinking.
Under a single overarching goal:
Making your Meta Ads profitable.
Multi-Model Agent OrchestrationSmart agent picks the best model for each task
Trained on Meta Ads Data
Runs Autonomously 24/7
No Prompting Required
Official Meta Integration
Creates High Converting Ads based on custom brand intelligence
Fix Your Meta Ad Account in 30-seconds.
Completely risk-free.
100% Risk-free: Try Caples free for 3 days. We'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund with no questions asked.
Caples.ai — The Meta Ads Agent that replaces your Agency is an AI-powered Meta Ads copilot that delivers daily optimization reports, one-click campaign actions, and AI-generated ad creative. Built on a direct-response media buying framework with 15+ years of proven methodology, it replaces the need for an agency by telling you exactly what to do with your Meta Ads every day — and letting you execute changes with a single click.
Yes. Caples uses a "Human-in-the-Loop" design — every recommendation needs your explicit approval before anything changes in your ad account. Connections use Meta's official OAuth, your data is protected with AES-256 encryption at rest and TLS in transit, and we never share or sell data. No rogue spending. No AI hallucinations draining your budget.
Caples is built around a proven direct-response framework: audit what is bleeding budget, surface high-confidence optimizations, and help you scale winners. It won't replace a sound offer and funnel — but it removes the guesswork and agency drag that keep most brands stuck.
Yes. Every paid plan starts with a 7-day free trial. We'll email you 48 hours before your card is charged so you can cancel with one click if it's not for you.
Cancel anytime during the trial and you won't be charged. If you subscribe and change your mind, you have 30 days after purchase for a full refund — no questions asked.
Caples Pro and Caples Max each support 1 connected Meta Ad account. If you manage multiple ad accounts, the Agencies plan starts at 3 accounts with no upper limit. Each account on the Agencies plan gets the full Max feature set.
Caples supports shared account access — you can invite team members to your account so they can view reports and use the copilot. This is available on all plans. Agencies get per-account access so each client's data stays separate.
Caples reads your live Meta Ads performance, creative history, and brand context you provide during onboarding. It uses that signal to tailor audits, briefs, and optimization suggestions to what is actually working in your account — not generic ChatGPT advice.
No. Caples runs structured workflows automatically — you don't write prompts or babysit an AI chat. Review the plan, approve what you want, and action it in Ads Manager in minutes.
Caples connects through Meta's official Marketing API (the same stack Meta partners use), so it can read fresh account data and push approved changes securely — not a scraped browser session or unofficial workaround.
Fix Your Meta Ad Account in 30-seconds.
Completely risk-free.
100% Risk-free: Try Caples free for 3 days. We'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund with no questions asked.
Every day, Caples analyzes your ad account and delivers an optimized media buying action plan: what to scale, what to cut, and what to test next. Ask follow-up questions in chat anytime.
Audit your ad account for free →Caples' Smart Creative agent analyzes your ads 24/7 and generates ultra-high converting images and videos with just a few clicks. No prompting required on your end.
Create ultra-high converting ads for free →Caples' 'Human-in-the-loop' design never takes action on its own without approval, so your ad account and budget are always safe.
Try Caples Meta Ads Copilot for free →Simply enter your URL during onboarding, and Caples will build your brand profile: product profile, audience, tone, competitors, USP. It learns from your ad performance over time and gets smarter every day.
Fix your account in 30 seconds for free →Fix Your Meta Ad Account in 30-seconds.
Completely risk-free.
100% Risk-free: Try Caples free for 3 days. We'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund with no questions asked.
1 Meta Ad Account spending up to $10k/mo
100% Risk-free: Try it free for 3 days and we'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund.
1 Meta Ad Account spending up to $100k/mo
100% Risk-free: Try it free for 3 days and we'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund.
For agencies running more than 1 ad account.
100% Risk-free: Try it free for 3 days and we'll remind you 48 hours before you're charged. Then you have another 30 days after purchase for a full refund.
Image Fast = 1 token, Ultra = 3 tokens
Videos (60s) Fast = 120 tokens, Ultra = 240 tokens
Fix Your Meta Ad Account in 30-seconds.
Completely risk-free.